unfortunately,there are alot of things in life where the more you pay, does not necessarily mean you're getting a better product..but for tyres fortunatley this is not true. stick to brands you've heard of and you'll be fine. i work in the trade and deal with all kinds of tyres from budget to premium. as ur only after an everyday tyre, but want the best, buy michelin. seriously no tyre lasts as long and wears as welland performs too. but if it were me and i only wanted a tidy tyre for a bit cheaper i'd go for something like a hankook. stay clear of stuff you might never of heard of, crap like wanli and triangle...hope that helps