It sounds corney, but the car will tell you when you drive it. You're going for no knocking or "pinking", and you don't want that strange miss-fire sound when you accelarate, that would be too advanced. If it slurps down fuel and doesn't have much pulling power then it's too retarded. I know it's not a technical "by the book" way of judging things, but generally, if your car is not happy with the way it's set-up, it'll let you know one way or the other. If it is happy, then it'll run like a dream.
As a starting point, warm up the engine, let it idle (i.e. no electrics on to make it rev-up) and just very slowly turn the distributor to the position where the revs have increased but won't go any higher. From there it's just a case of fine tuning with strobes or whatever. I didn't bother strobing the super s, i just did the first part and she runs beautiful, uber quiet. (Y)